Website Musts Haves

Your website’s sole purpose should be to appeal to its visitors. You can talk about you or your company, but only as it relates to your visitors. Why would they care? Make sure you ask customers what they like and/or dislike about you.

Visitors and search engines love content-rich web sites, but just having a lot of content on your web site is not enough. It all has to be relevant to a main topic with each page or section of the web site having a specific theme (And yes, this includes any resource or links pages the site may have). Each page should have its own topic and content should not stray to a different topic.

When building a website, getting the navigation right is absolutely critical. A poorly conceived approach to site navigation will confuse and frustrate users, and this isn’t the way to get a lot of people using your site. A big part of this challenge is that you don’t always start with a lot of links, but more may be added as the site develops…

Every website should have a call to action, a response you want users to complete. But how do you encourage users to act? How do you create an effective call to action?

(Original Content) Now days it is very important to offer web design solutions that work flow less in multiple screens like Smart-phones (ej. iPhones, Androids,etc.), tablets (ej. iPad, Netbook, Kindle, etc) and desktop computers. At redGizmo we offer ‘Responsive Design’ as part of our standard workflow design. We understand it is crucial to transmit the same message regardless the user’s platform like mobile, tablet or desktop.
If your site is not optimized for mobile browsers in 2013, it will reflect poorly on you. As users flock to portable platforms, it comes across as lazy and apathetic to have a page that doesn’t work well on mobile. Responsive design will be key. Optimizing your site with CSS3 will make it quicker and easier to load up on mobile. Instead of image-centric design, learn to use CSS3′s innate abilities to its full potential. Mobile is modern.

Social media can be a great way of keeping consumers informed about events, promotions, and news related to your business or your industry, but in order to take full advantage of the access to these consumers offered by social media, providing seamless transitions across each digital platform that you occupy, including your website, is essential.

An important aspect of Search Engine Optimization is making your website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, in many ways they still can’t see and understand a web page the same way a human does. SEO helps the engines figure out what each page is about, and how it may be useful for users.
(Original Content)redGizmo will develop your website with SEO (Search Engine Optimization) in mind by complying with all Web standards to ensure that search engines can index the content to help your site b e a the top. This includes valid HTML Tags, Meta Tags, correct url naming, search engine robot files, sitemap feed syntax,and many more ways to make your site more accessible to search engines and improve your site ranking.

Speed and reliability are very important for were your website site. You want your users to experience your site without waiting and without errors. That is the reason redGizmo offers Rackspace Cloud Hosting to our clients so they rest assure user will have the best experience possible.

Nowadays everyone’s using a different browser and it’s important that your website is usable across all major media, whether it be popular browsers, mobile devices, or any other web browsing devices so they all have a the same experience with your website.

Collecting and saving customer information is the most important thing you can do for marketing!
If you know how to contact your customers, you can market to them directly and inexpensively through email, text messages, mailings and phone calls.

Embed any kind of media to create social links and promote traffic to your site using Video. Users are more like it to watch a video than to ready text.

Web attacks are part of the web these days and securing your site is very important. Your primary defense is to use long hard to guess passwords. You also need to protect and monitor your site constantly to prepare for brute force attacks and other malicious attacks.
At redGizmo we offer protection for your investment, so it always runs secure, fast and smoothly. Contact us for more information.

Murphy has a law, that “when things CAN go wrong they WILL go wrong”. For that and many more security reasons, your website need to be constantly backed up to prevent a misshapen and loos some or all your precious information.